Lumen5 is the perfect tool for building engaging videos with professional results. With industry-leading 360 video support, industry-standard royalty-free music, and endless customization options, Lumen5 makes it simple to create video pieces.
But don’t just take our word for it: check out these impressive examples of videos done using Lumen5. Build engaging, eye-catching, and compelling content with Lumen5.
With its powerful video creation tools, you can craft videos for any purpose—from building brand awareness to selling products or receiving information.
Ready to take your video game to the next level? Follow these 5 steps, and you’ll be well on your way to creating engaging, compelling, and useful content—and increasing your YouTube channel’s engagement rates.
Lumen5 is an ideal software for entrepreneurs and enterprise house owners who weblog. Why? As a result, it helps them simply flip weblog posts into movies they’ll share on social media.
After fast signup, you’ll be capable of using Lumen5 totally free to create quick and shareable movies from any hyperlink.
The platform leverages AI to match the content material of your article with related pictures and video clips, making a slideshow kind of video with textual content overlays.
What is Lumen5?
Lumen5 is a video creation tool that transforms blog posts into videos with both easy to use and offers a wealth of customization options through AI. With support for virtually every video format and production method, Lumen5 is ideal for building video pieces quickly and efficiently.
Lumen5 is perhaps most recognized for its support of the new Adobe Creative Cloud. But it also has plenty of custom options and export options to work with any video format or production method.
How to Build Engaging Video with Lumen5
One of the best things about Lumen5 is how it integrates seamlessly with Adobe After Effect.
This means you can use the same effects and transitions in one video tool to easily create engaging and impactful visual content.
You can start by selecting the template that best suits your project. You can then use the video to guide the audience through the creation process, and incorporate purchase alerts, product information, and other relevant information throughout the video.
The 4 D’s of Good Video
- Description: Description is the bread and butter of video. It’s what makes a video engaging, useful, and trustworthy. If the description is bad, then the rest of the video will follow suit.
- Production: Good production is a key factor when it comes to creating engaging videos. Think about the way you want the video to look, and try to match that production quality across the way you choose to create the video.
- Directing: Your video’s directiveness is going to greatly determine the impact a given video will have on the audience. Make sure you’re keeping your audience’s attention from the very beginning of the video and using transitions and sound effects that will keep them engaged.
- Editing: The final and perhaps most important thing you can do is edit the video to your advantage. Good editing can take a standard video and turn it into a concise and powerful piece of content.
The Storyboard
Lumen5 AI-assisted technology helps you storyboard your ideas, determine which layout best suits your content, and find music and visuals that enhance your message.
Once you log in, With Lumen5, simply enter a link to an article or blog post and it will automatically fetch the content and create your storyboard. To begin producing a video using Lumen5, simply paste the text into the program and it will automatically create a video.
For a more automated approach, Simply input RSS feeds and have video templates generated automatically every day!
Repurpose your
already-amazing content
Video content that is both engaging and cheap to make is what Lumen5 excels at. It’s easy to use Lumen5 to put all of your existing marketing content and messaging into captivating short videos that can be distributed online. Rather than working harder, you can multiply your content.
There are hundreds of videos on the internet that can be used to enhance a company’s existing marketing efforts.
However, to produce engaging, bite-sized videos optimized for online distribution, Lumen5 makes it easy to repurpose all of your existing marketing assets and messaging.
Scale your content and
break that bottleneck
When a marketing team relies too heavily on a small number of specialized pros to produce a large quantity of video content, the result is a content creation bottleneck.
Instead, give all of your teams the power to create video content freely, while preserving brand control and increasing your content library.
When a large amount of video is produced using a small number of specialists, content creation bottlenecks occur because the marketing team relies too much on a small group of specialists.
Including Media & Audio
You may select from the images in the library or seek related images based mainly on your keywords if you have completed the textual content you wish to include in your video.
Lumen5 ensures that every picture in their library is lawful so you do not have to worry about copyright issues.
The software will display the pictures inside your blog if you have them handy. With a drag-and-drop editor, you can add background images to the slides that feature your content.
You may also use a video-based audio monitor to identify specific sounds. It is possible to use the music library to identify sounds. The cool thing about it is that you may search the music based on “temper.”
Increase your customer
engagement frequency
People’s most engaging brands are consistent in their communication and share valuable content that captures their audiences’ attention, understanding, and hearts.
With Lumen5, your team can make engaging videos in seconds, keeping your brand top of mind, up to date, and relevant.
Are you looking to increase your customer engagement frequency and drive more leads through social media? If so, we’ve got some great news!
A recent study revealed that there are now over 1.7 billion active social media users in the world who spend an average of 3 minutes each day on Facebook, Instagram, and Twitter.
That’s a lot of potential customers who could be reached by taking advantage of the increasing number of interactions between businesses and their consumers on social media. That being said, very few marketers understand how to effectively leverage the power of social media to their advantage.
Engagement is the natural result of connecting with your followers on a given platform and should not be neglected or dismissed as simply getting “likes” or comments on photos. Instead, it has the potential to drive more leads and sales through reciprocity and trust (confidant-based marketing).
While it may seem like a small thing at first glance, understanding how to best leverage each social media platform can go a long way toward increasing your company’s engagement frequency while also growing your business forward.
Lumen5 – another great way to drive conversions and more sales
If your main objective is to grow your business and increase sales, you should definitely consider using Lumen5 for your marketing strategy.
After all, the majority of your potential customers are likely looking at Lumen when they are surfing the internet. While it may be tempting to keep your Lumen5 videos short and sweet, remember to avoid going over the line.
The majority of your potential customers will not be drawn in by your sweet talk and will quickly move on to the next video if they aren’t offered a reason to stick around! Keep your Lumen5 videos short and to the point.
Your potential customers don’t need an hour-long video on how to use your products or services, they just want to be able to get what they need quickly and efficiently.
Maintain full control over content and branding.
Lumen5 motion graphics designers work with your brand team to produce a unique template for your visual brand identity, guaranteeing that your videos are always on-brand no matter who makes them for you.
With Lumen5’s approval and permission level workflows in place, you can always ensure that everyone on the team is on the right path and on-brand. Just leave revision requests in the video itself, scene by scene, allowing for fast team collaboration and a simple sharing and creation process between team members, regardless of where they are seated or even next to you.
Conclusion
Now that you know what engagement is and how it can benefit your business, you’re probably thinking about all the ways that you can increase your engagement frequency and drive more leads through social media.
While every social media platform has its own distinct set of benefits and disadvantages, it’s important to keep in mind that the most important thing you can do for your brand is to engage with your followers with Lumen5.
Whether it’s posting a photo or a video, engaging with your followers on social media platforms can help you build trust and create a more favorable social media reputation.
When you do, you’ll start to see your following levels increase, which will lead to more engagement and, eventually, more sales.
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