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Hashtags have become a common tool on social media. They are most commonly associated with Twitter, which was the first platform to adopt and formalize their usage. However, hashtags have become a popular trend on many social media platforms, including YouTube. Are you a YouTuber? If so, you probably want more subscribers. And the best […]
TikTok is a social media platform that was created in 2016. It is mostly used by the younger generations and has been gaining popularity in recent years. TikTok is a mobile video platform that allows users to create and share short video clips. The app recently passed the one billion user mark and has become […]
To measure success in influencer marketing, you need to know a few things. What are the objectives of your campaign? Do you want to generate leads or increase brand awareness? How well did your campaign perform? The most important thing is that you need to set clear goals and track them closely. This will help […]
Creating an Amazon discount is simple but can be tricky if you’re looking to extend it beyond 30 days. If you have a problem doing this, you’re not alone. Creating an Amazon coupon code is a sure way to boost sales on the Amazon platform. Coupons are an essential and integral part of online marketing. […]
Keeping up with the hustle this season is no easy task. Between Black Friday and Cyber Monday, Small Business Saturday, Giving Tuesday, and even more holidays to keep track of, it’s easy for your brand to get lost in the mix. For most brands, holiday marketing campaigns are an essential way to stand out from […]
Today’s shoppers are digital natives who have grown up with the internet and its infinite possibilities. As a result, they demand frictionless experiences that don’t leave them switching tabs between websites, searching for that one filter or article on how to use a certain app. Users demand seamless experiences where everything is in one place […]
Instagram has grown to be one of the most popular social media platforms. In fact, in June 2018, Instagram reached 1 billion monthly active users. With this level of popularity, it’s no surprise that businesses are using Instagram to promote their products and services. Given its popularity, brands should consider using Instagram as part of […]
In today’s digital landscape, brands are no longer forced to choose between their preferred digital channels to market their products. Instead, marketers can use multiple platforms to simultaneously reach the same target audience. The rise of video streaming has opened up new opportunities for advertisers. Brands have been quick to snap up these opportunities and […]
User-generated content (or UGC) is content that’s created by users, not marketers. It can take many forms, from product reviews to images uploaded by customers. Other examples include videos, blog posts and even how-to guides. User-generated content can be an excellent way to strengthen your marketing efforts. When the right kind of user-generated content is […]
Instagram has been one of the most popular social media platforms for content creators for some time now, which is why more and more influencers are uploading their reels on Instagram instead of other platforms. But what exactly is a reel? And what are the benefits of posting it on Instagram instead of other content-sharing […]
